The Art of Motivation: How to Get Yourself to Make Changes in Your Life

Understanding how to motivate yourself to make changes in your life is an essential skill.

Motivation is a tricky thing. It’s hard to sift through the noise and focus on what really matters, especially when it comes to our own lives.

We want to do everything we can for ourselves, but sometimes the best intentions are not enough because of all the other distractions that surround us.

One of the main reasons why we sabotage ourselves is because we are half-hearted about making the changes.

Truthfully, it can be really hard to motivate yourself when you’re not even sure that what you want will make a difference in your life – and if it won’t, why bother trying – and especially if you’ve been unsuccessful in the past and are afraid of trying again because it feels like failure will haunt you.

But, there is a mindset hack that makes motivation easy which is to acknowledge YOU ARE MOTIVATED.

If you had no motivation, you wouldn’t do anything, at all, ever. And you already have high levels of discipline in you. Don’t believe me?

Do people go to work every day? Where does that motivation come from? Why do people keep that up even if they hate their jobs?

So, we’re going to discard the idea that you’re not driven by motivation. You are. You just need to hack the framework for your motivation.

Very little comes without the need for any effort.

The second mistake people make is that they set a goal that’s way too far off.

When it comes to getting motivated to change your life, very few people successfully achieve the whole journey from beginning to end. Instead, work at achieving just the first 20 percent of what is needed.

Think of the goal in terms of a series of milestones. As you pass each milestone – 30 days, 90 days, six months, a year, few years, your odds of quitting fall sharply. Make it six to 12 months and you really have a shot.

And be flexible. Focus on momentum first, then the direction of travel. It’s a rule that I live my life by: momentum is everything. If you can create enough momentum, you become unstoppable.

Absolutely hold yourself accountable for the short-term goals – the next 10, 20, 30 days, but don’t spend any time worrying about what you might accomplish in the future. Worry about it when the time is right, but not before.

The idea that solves a recognised problem that no-one really has

[ezcol_1half]The classic case of an innovation that absolutely works and solves a problem, but honestly, does anyone really have that problem?

Would anyone really buy a new gadget to solve a problem that can, but virtually never happens?

Remember, it’s not enough to have a good idea that solves a problem. For your idea to take a foothold, you need to understand WHY people that have the problem care enough about it that they would invest in your idea. In this case, do we care enough about fishing-out the odd piece of egg shell to go any buy a gadget?[/ezcol_1half]


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Toyota USA engages the crowd to select charities to receive a new car

Toyota USA are giving away two cars a day to deserving charities. The Crowd decide who based on facebook Likes.


The more cynical amongst us would suggest this is a clever PR stunt to engage people via social media. I’m inclined to believe that Toyota are recognizing that they need to find a way of engaging with their consumers in a more meaningful and collaborative way.

More information here

Brilliant Idea#37. “Keep this photo on my phone, just make it smaller

My iPhone has run out of space – too many photos, videos and music. The crazy thing is that it’s all backed up so most of the photos (I had >500) can be deleted apart from the fact that I like to be able to share them with friends.

Brilliant Idea #37 is blindingly simple. When it backs-up my photos it leaves a low res photo version on the phone – literally screen size on the phone.

Brilliant Idea. Crowd-based testing

Another brilliant idea I wish I had thought of.


Brilliantly simple. You describe the action that you want to test. Rainforest QA then have a ‘crowd’ of people – real humans rather than scripts, who do the action that you requested and tell you (or show you in terms of screen shots) what happened.

Within 5 minutes I got 5 results. 3 out of five got the result that I expected, but crucially 2 of them gave me a different result proving that the way we assumed our Users would act was different to how they actually acted.

You can pay for 100 ‘actions’ per month for £65 / $100. Why wouldn’t anyone include this in their development and testing strategy? Brilliant. .

Brilliant Idea #9. Book title. A small book about BIG ideas

I’m writing a book about ideas. Don’t worry, it won’t contain any of the rubbish that I put on this blog 😉

I have a number of working titles, but my favourite so far is  A small book about BIG ideas

It’s going to be small believe me – I have a business to run! But it will be about turning small ideas into BIG ideas

What do you think?


New report from Accenture. Despite increasing commitment, funding and organizational accountability, many companies are disappointed by the returns they are deriving from their investments.

Accenture recently sought to identify the state of innovation by surveying 519 executives (vice presidents, directors, managers) at large U.S., U.K., and French organizations with revenues greater than $100 million. They represented a wide
spectrum of sectors.

According to the report, Innovation is not working out the way many companies expected. Despite increasing commitment, funding and organizational accountability, many companies are disappointed by the returns they are deriving from their investments. Correspondingly, they are scaling back expectations. Instead of the disruptive products, services, and business models that were anticipated several years ago, many initiatives have become considerably more limited in scope. Rather than offering “the next big thing,” innovations coming to market today are more typically line extensions.

They report that the first challenge is a conservative approach itself, focusing on individual line extension renovation rather than developing a broader portfolio that also includes bold, big ideas.
The second challenge is the “invention” trap. By this Accenture means over-reliance on the invention process itself to produce success and relative lack of systematic, enterprise-wide processes capable of commercializing inventions into products or services at scale, bringing them to market in a sufficiently timely fashion and reaping the expected returns.
What can companies do to improve disappointing performance and overcome the obstacles to innovation according to the Accenture report?
Those organizations that have a holistic, formal system in place for innovation, consistently report better outcomes and higher levels of satisfaction from their innovation investment. For example, in terms of “initial idea generation,” 43
percent of the companies with such systems in place report they are very satisfied in contrast to 24 percent with only an informal system.
You can access the whole report here,