EVERYTHING BRILLIANT

starts with an idea

It's not how many ideas you have, it's how many you make happen

The idea that solves a recognised problem that no-one really has

The idea that solves a recognised problem that no-one really has

[ezcol_1half]The classic case of an innovation that absolutely works and solves a problem, but honestly, does anyone really have that problem? Would anyone really buy a new gadget to solve a problem that can, but virtually never happens? Remember, it’s not enough to have a good idea that solves a problem. For your idea to […]

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[ezcol_1half]I have a newsletter format, please sign-up if you haven’t already. I’ll send you tips and techniques to have more briliant ideas, insights about innovation and ideas every week. I won’t spam you or misuse your email address, promise. Subscribe to our mailing list * indicates required First Name Email Address * [/ezcol_1half] [ezcol_1half_end][/ezcol_1half_end]

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The World needs this superhero. Bullshit man.

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Toyota USA engages the crowd to select charities to receive a new car

Toyota USA are giving away two cars a day to deserving charities. The Crowd decide who based on facebook Likes. The more cynical amongst us would suggest this is a clever PR stunt to engage people via social media. I’m inclined to believe that Toyota are recognizing that they need to find a way of […]

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Brilliant Idea#37. “Keep this photo on my phone, just make it smaller

My iPhone has run out of space – too many photos, videos and music. The crazy thing is that it’s all backed up so most of the photos (I had >500) can be deleted apart from the fact that I like to be able to share them with friends. Brilliant Idea #37 is blindingly simple. […]

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Brilliant Idea. Crowd-based testing

Another brilliant idea I wish I had thought of. Rainforestqa.com Brilliantly simple. You describe the action that you want to test. Rainforest QA then have a ‘crowd’ of people – real humans rather than scripts, who do the action that¬†you requested and tell you (or show you in terms of screen shots) what happened. Within […]

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Brilliantly Simple idea to reduce the impact on the environment of cars searching for a parking space

(One slight problem with this idea is that requirement for helium in the balloons! which is fast depleting resource)

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Brilliant Idea #9. Book title. A small book about BIG ideas

I’m writing a book about ideas. Don’t worry, it won’t contain any of the rubbish that I put on this blog ūüėČ I have a number of working titles, but my favourite so far is ¬†A small book about BIG ideas It’s going to be small believe me – I have a business to run! […]

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New report from Accenture. Despite increasing commitment, funding and organizational accountability, many companies are disappointed by the returns they are deriving from their investments.

Accenture recently sought to identify¬†the state of innovation by surveying 519¬†executives (vice presidents, directors,¬†managers) at large U.S., U.K., and French¬†organizations with revenues greater than¬†$100 million. They represented a wide spectrum of sectors. According to the report,¬†Innovation is not working out the way many¬†companies expected. Despite increasing¬†commitment, funding and organizational¬†accountability, many companies are¬†disappointed by the returns […]

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