The market leader in idea management software has been producing an annual report on crowdsourcing from their clients – many of which are the world’s largest brands – representing 21 different industry verticals for the last few years.
The report delivers insights into how these brands leverage their innovation programs to solve problems and surface opportunities (incremental and exponential), and the key role crowdsourcing plays in their success.
Their analysis reveals insights into:
- The evolution of innovation program objectives over time
- Critical success factors for fostering a culture of innovation
- Risks to mitigate for greater program success
You can download the report on this link.
I hope you enjoy it!